Accelingo

Professional Language Services for Global Success
Multilingual content marketing strategy

5 Multilingual Content Marketing Strategy Blunders to Avoid

5 Multilingual Content Marketing Strategy Blunders to Avoid 1920 1080 Sergio Guillén

Expanding your customer base is vital to business growth, but how much of an impact does your multilingual content marketing strategy have on potential profits? Whether you’re just beginning to explore the international market or you’ve hit a wall, here are five mistakes to avoid when developing your multilingual content.

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Digital customer experience strategy

The Nature of a Great Digital Customer Experience Strategy

The Nature of a Great Digital Customer Experience Strategy 1920 1080 Sergio Guillén

Digital customer experience strategy is becoming the most effective way to measure customer engagement and satisfaction with a company and its online service. In a world of instant gratification—Prime Now and Starbucks Mobile Orders come to mind—responding to customer inquiries and requests quickly and efficiently are often the difference between return business and losing potential long-term clients.

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Website translation services cost

5 Ways to Reduce the Website Translation Services Cost

5 Ways to Reduce the Website Translation Services Cost 1920 1080 Sergio Guillén

The number one key to cutting down on your website translation services cost is to prepare. Your preparations can take a number of different forms. Below, we will look at some of the best ways to save money when working with translation companies.

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Translation style guide terminology glossary

Why Use a Translation Style Guide and Terminology Glossary

Why Use a Translation Style Guide and Terminology Glossary 1920 1080 Sergio Guillén

You know style guides are vital for the content you create in your native language. Using the same levels of consistency to guide your translation processes is just as important, but often overlooked. Don’t let your message get muddled overseas. Implementing a translation style guide is a globalization necessity.

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Translation cost rates prices

How Much Does A Translation Cost? A Look at Rates & Prices

How Much Does A Translation Cost? A Look at Rates & Prices 1920 1080 Sergio Guillén

How much is a translation project going to cost you? This is a nearly universal question posed to us by startups looking to extend their reach into new international markets. Unfortunately, we cannot give cookie-cutter answers. There are a lot of factors that go into translation costs.

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Multilingual website design

5 Rules for a Killer Multilingual Website Design

5 Rules for a Killer Multilingual Website Design 5444 3062 Sergio Guillén

How do you want your new international audiences to see your website? With top-quality multilingual website design, you can make it appear as if your organization operates within your global users’ locales. If you phone it in, you will alienate them. Follow these rules, and you are sure to succeed.

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Website translation best practices

6 Website Translation Best Practices You Should Focus On

6 Website Translation Best Practices You Should Focus On 1920 1080 Sergio Guillén

There is more to multilingual websites than simple A-to-B translations. You must stay on your toes when it comes to producing culturally appropriate content, giving users the option to view your site in their preferred way, and avoiding faux pas. Here are some website translation best practices to keep in mind.

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Website localization startup success

Why Website Localization Is Vital to Your Startup’s Success

Why Website Localization Is Vital to Your Startup’s Success 1920 1080 Sergio Guillén

Do you want your product to be associated with manure? Probably not. Yet, when you simply translate your website into other languages without taking the local culture into consideration, you could end up selling a “Manure Stick” like Clairol did in Germany. This is just one reason why localization matters.

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Website internationalization best practices

6 Website Internationalization Best Practices That Everyone Misses

6 Website Internationalization Best Practices That Everyone Misses 1920 1080 Sergio Guillén

Structuring a website to accommodate international audiences requires more than the translation of web copy, as brands embarking on the adventure of internationalization quickly learn. The consensus of the online programming community is that it’s hard, but a few simple website internationalization best practices make it a whole lot easier.

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Global SEO mastery

Master Your Global SEO in 4 Simple Steps

Master Your Global SEO in 4 Simple Steps 1920 1080 Sergio Guillén

Global SEO covers our strategies for targeting multiple markets on an international scale, down to the words we use and the search engines we aim to accommodate. While your business is on trend for industry-relevant keywords, expanding that success to additional markets in diverse languages poses exponential challenges.

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