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Professional Language Services for Global Success
Software localization best practices

5 Software Localization Best Practices You Should Live By

5 Software Localization Best Practices You Should Live By 1920 1080 Sergio Guillén

If a simple A-to-B translation of your materials was all it took to enter a new market, we’d see a lot more global organizations. Obviously, this isn’t the case. There are numerous factors to consider as you expand internationally. Here are software localization best practices to help get you started.

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Professional translator vs. Google translate

Why A Professional Translator Beats Google Translate Every Time

Why A Professional Translator Beats Google Translate Every Time 1920 1080 Sergio Guillén

What is the fastest, cheapest way for your startup to enter an international market? Google Translate is free and instantaneous, but it doesn’t come close to the quality of a professional translation. So, which option is better? Let’s look at the pros and cons of each translation method.

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Benefits of localization for startups

5 Benefits of Localization for Highly Ambitious Startups

5 Benefits of Localization for Highly Ambitious Startups 1920 1080 Sergio Guillén

If we told you we wanted to “holiday in our block of flats,” would you understand us? Most Americans would not. The words are still English, but they are not localized for Americans. This is why translation is just the start of localization.

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Online multilingual publishing

Master Your Online Multilingual Publishing in 5 Simple Steps

Master Your Online Multilingual Publishing in 5 Simple Steps 1920 1080 Sergio Guillén

International startups that are looking toward online multilingual publishing face unique challenges. Through a variety of online channels, your company is zeroing in on more than cultural and linguistic details. We’ve compiled a list of five simple steps that will help your brand excel at its online multilingual publishing efforts.

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Agile marketing for global growth

How Agile Marketing Can Be Your Secret Weapon for Global Growth

How Agile Marketing Can Be Your Secret Weapon for Global Growth 1921 1080 Sergio Guillén

This fresh concept has marketing teams everywhere scratching their heads. Marketers questioned content marketing in the same way when it first emerged, and this newest strategy seems foreign and intimidating. But the quicker we adapt, the quicker we can start putting agile marketing to work for us streamlining project management.

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Startups expanding internationally

4 Vital Secrets Startups Expanding Internationally Must Know

4 Vital Secrets Startups Expanding Internationally Must Know 1921 1081 Sergio Guillén

Startups are expanding internationally on a regular basis, but of those who choose to take the leap, how many land on two feet? Rather than take a chance on the company you built with blood, sweat, and tears, why not take a step back to make sure you’re ready first?

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Continuous localization process mastery

Master Your Continuous Localization Process in 5 Simple Steps

Master Your Continuous Localization Process in 5 Simple Steps 1920 1080 Sergio Guillén

How important is a quick time to market in your industry? In today’s fast-paced marketplace, you need to get updates out to your international audience as soon as possible or risk losing users. This is possible with agile localization. Here’s what you need to know.

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Translation memory global brand marketer

Why Translation Memory Will Make You a Better Global Brand Marketer

Why Translation Memory Will Make You a Better Global Brand Marketer 1920 1080 Sergio Guillén

If you’re expanding globally without translation memory, get ready. You’re likely to get bogged down by countless questions, rewrites, and inconsistencies. These issues will only multiply with each new market and project. Using translation memory can prevent these issues from stalling your global efforts.

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Why you need professional language translation services

5 Reasons Why You Need Professional Language Translation Services

5 Reasons Why You Need Professional Language Translation Services 1920 1080 Sergio Guillén

There are several services that promise cheap, fast translations. Freelancers, crowdsourcing, and automated translations are popular for startups in a rush to get to market. Yet, these enterprises soon discover that cutting corners won’t do. Only professional translation agencies get the job done right.

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Integrating content and translation management

7 Reasons Why Integrating Content and Translation Management

7 Reasons Why Integrating Content and Translation Management 1920 1080 Sergio Guillén

The more steps you add to a process, the more expensive and prone to error it becomes. This is especially true in the translation industry. Fortunately, there are a number of tools to streamline localization, including integrating content and translation management.

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